My Image
I've spent my career bridging strategy and execution - leading creative teams while remaining hands-on in the work itself. That combination is what drew me to Wellmark's Design Lead opportunity.

Clint Hansen

  • "Designing Confidence" Booklet

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    Why Designing Confidence?


    Rather than submitting only a résumé and portfolio, I wanted to share something more meaningful—a brief look at how I think as a designer and creative leader.

    Designing Confidence isn't a portfolio of projects; it's a reflection of the principles that have guided my work for more than 30 years. It explores my approach to design, leadership, brand stewardship, collaboration, and innovation, along with my belief that thoughtful design should simplify complexity, build trust, and create meaningful experiences for the people it serves.

    I wrote this booklet specifically for the Wellmark Design Lead opportunity because I believe the best way to understand a designer isn't simply by viewing their work—it's by understanding how they think.

  • Cover Letter

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    July 23, 2026

    Dear Wellmark Design Lead Team,

    I am excited to apply for the Design Lead position at Wellmark. After reading the job description, I found myself nodding in agreement throughout. The role reflects the kind of work I enjoy most - creating exceptional design, solving complex communication challenges, mentoring other designers, and helping elevate the quality and consistency of a respected brand.

    Over the past 30 years, I have built my career around transforming ideas into meaningful visual communications. My experience spans agency, corporate, and in-house leadership roles, where I've led branding initiatives, developed integrated marketing campaigns, created digital and print communications, directed photography and video production, and produced creative work for organizations ranging from regional businesses to nationally recognized brands. Throughout my career, one constant has remained: I enjoy being hands-on. Whether refining typography, developing a campaign concept, art directing a photo shoot, or building a brand system, I believe great leadership starts with doing great work alongside the team.

    In my current role as Marketing Art Director at Mittera Creative and Tech, I lead and mentor a team of seven designers while directing creative development across packaging, magazines, catalogs, direct mail, social media, photography, and digital campaigns. Prior to that, as Brand Lead at Tractor Zoom, I guided a comprehensive rebrand across multiple platforms, strengthening brand consistency while leading website design, animation, marketing campaigns, and digital content creation. Earlier roles with Flynn Wright, Grey Dog Media, Flatout Branding, Essman Associates, and my own design studio provided opportunities to develop brand identities, environmental graphics, packaging, websites, illustration, and advertising campaigns across virtually every communication channel.

    What particularly attracts me to Wellmark is the emphasis on maintaining and strengthening a trusted brand while encouraging innovation. I appreciate your focus on thoughtful design execution, collaboration across teams, and practical exploration of emerging technologies, including generative AI. Throughout my career, I've embraced new tools as they emerged - not because they're new, but because they help designers work more efficiently, iterate more effectively, and ultimately produce stronger creative solutions. I believe technology should support creativity, never replace thoughtful design thinking, sound judgment, or strong brand stewardship.

    I'm equally energized by the opportunity to mentor fellow designers. Some of the most rewarding moments in my career have come from helping others grow professionally, encouraging curiosity, improving creative workflows, and fostering an environment where designers feel empowered to produce their best work. I believe the strongest creative teams are built on trust, collaboration, shared accountability, and a commitment to continuous improvement.

    Beyond my technical background, I bring exceptional attention to detail, a deep understanding of visual branding, extensive experience managing multiple priorities in fast-paced environments, and a passion for creating communications that are clear, engaging, and purposeful. As someone who has spent decades balancing strategic thinking with hands-on execution, I would welcome the opportunity to help Wellmark continue building a visual brand that inspires confidence and connects meaningfully with the people it serves.

    Thank you for your time and consideration. I appreciate the opportunity to introduce myself and have included a portfolio that highlights a range of branding, marketing, digital, and creative leadership projects. I would welcome the opportunity to discuss how my experience and passion for thoughtful design could contribute to Wellmark's creative team.

    Sincerely,

    Clint Hansen
     Urbandale, IA
    515.380.4737
    clint@clinthansen.com
    wellmark.clinthansen.com

  • Resume

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    CLINT HANSEN

    I've spent my career bridging strategy and execution, leading creative teams while remaining hands-on in the work itself.
    That combination is what drew me to     Wellmark's Design Lead opportunity.

    CONTACT

      14301 Plum Drive
         Urbandale, IA 50323

      clint@clinthansen.com

      515.380.4737

    REFERENCES

    Tina Kendall, Marketing Leader
    West Des Moines, IA 50266
    612.750.9305
    tinafitcher@yahoo.com

    Scott Hull, Visual Ambassador
    Scott Hull Associates
    4 West Franklin, Suite 200
    Dayton Ohio 45459
    937.433.8383
    headquarters@scotthull.com

    Kyle McMahon, CEO
    Tractor Zoom
    7100 Westown Parkway, Suite 100
    West Des Moines, IA 50266
    641.919.5953
    kmcmahon@tractorzoom.com

    Ted Pilcher    , Owner, Printing Representative
    Alamega Communications
    PO Box 42126
    Urbandale, IA 50323
    515.681.8067
    tpilcher@alamega.com

    Clint Hansen

    Design Lead | Creative Director | Brand Strategist

    Location: Urbandale, IA 50323
    Phone: 515.380.4737
    Email: clint@clinthansen.com
    Portfolio: resume.clinthansen.com

    Professional Summary

    Creative leader and hands-on designer with more than 30 years of experience creating strategic visual communications, brand systems, and integrated marketing solutions across digital and print platforms. Experienced in leading creative teams, mentoring designers, managing visual brand standards, and partnering with marketing and business stakeholders to develop compelling, audience-focused communications.

    Expertise includes creative direction, branding, digital design, print production, website design, photography direction, video production, illustration, animation, and emerging creative technologies. Proven ability to manage multiple priorities while maintaining exceptional attention to detail, quality, and brand consistency.

    Core Competencies

    • Creative Leadership & Team Mentorship
    • Brand Strategy & Brand Management
    • Visual Brand Guidelines
    • Creative Concept Development
    • Creative Direction
    • Digital Design
    • Print Design
    • Integrated Marketing Campaigns
    • Website Design & Development
    • Content Management Systems
    • Corporate Branding
    • Photography Art Direction
    • Video Production & Editing
    • Illustration & Animation
    • Packaging Design
    • Tradeshow & Environmental Graphics
    • Social Media Content
    • Adobe Creative Cloud
    • Generative AI Tools
    • Workflow Improvement

    Professional Experience

    Marketing Art Director

    Mittera Creative and Tech | Des Moines, Iowa
    2025 – Present

    • Lead and mentor a high-performing team of seven designers delivering integrated marketing solutions for diverse clients.
    • Direct creative strategy and execution across digital and print marketing campaigns.
    • Oversee production of magazines, catalogs, packaging, direct mail, photography, video, social media content, and other marketing communications.
    • Partner with marketing teams and stakeholders to translate business objectives into compelling visual communications.
    • Manage multiple projects while maintaining quality, consistency, and production standards.

    Brand Lead

    Tractor Zoom | West Des Moines, Iowa
    2022 – 2025

    • Led a successful company-wide rebrand across three platforms, improving brand consistency and recognition.
    • Developed and maintained visual brand standards across digital products and marketing communications.
    • Created digital and print campaigns, websites, animations, videos, and social media content.
    • Collaborated with leadership and marketing teams to create effective creative solutions.
    • Designed tradeshow environments, presentations, and marketing collateral.

    Senior Art Director

    Grey Dog Media | West Des Moines, Iowa
    2020 – 2022

    • Developed creative concepts, brand identities, and integrated marketing campaigns.
    • Directed photography projects from concept through production.
    • Created illustrations, digital assets, and social media campaigns.
    • Established visual standards that improved brand consistency.

    Art Director

    Flynn Wright | Des Moines, Iowa
    2016 – 2020

    • Conceptualized branding, advertising campaigns, packaging, and corporate identity systems.
    • Designed arena graphics, tradeshow displays, vehicle graphics, murals, and environmental branding.
    • Created brand standards, presentations, and integrated marketing campaigns.

    Art Director / Web Designer

    Flatout Branding | Grimes, Iowa
    2011 – 2016

    • Designed and developed responsive websites and digital marketing campaigns.
    • Created logos, mobile applications, digital advertising, and branded communications.
    • Managed projects from concept through production.

    Art Director

    Essman Associates | Des Moines, Iowa
    2008 – 2011

    • Directed branding, advertising campaigns, packaging, and marketing communications.
    • Led photography sessions and managed print production quality.
    • Collaborated with clients and internal teams to deliver strategic creative solutions.

    Owner / Senior Designer

    Hansen Illustration Design | Audubon, Iowa
    1990 – 2008

    • Founded and operated a creative design studio serving clients nationwide.
    • Produced award-winning illustration, packaging, museum exhibits, publishing, and branding projects.
    • Managed every phase of creative development from concept through production.

    Education

    Bachelor of Fine Arts — Graphic Design

    Iowa State University
    Graduated Cum Laude


    Technical Skills

    • Adobe Photoshop
    • Adobe Illustrator
    • Adobe InDesign
    • Adobe After Effects
    • Adobe Premiere Pro
    • Web Design
    • Responsive Design
    • HTML & CSS
    • Content Management Systems
    • Motion Graphics
    • Photography
    • Generative AI Tools
    • Mac & Windows Platforms

    Clientele

    U.S. Mint, U.S. Olympic Committee, Disney, Kodak, Smithsonian Institution, EMC Insurance, NAPA Auto Parts, Harley-Davidson, Audi, National Basketball Association, Chicago Bears, Capital One, Yamaha, Vestas, IBM, Coca-Cola, Ford Motor Company, Anheuser–Busch, Dubble Bubble, National Historic Trails Museum, Banana Republic, Zondervan, McDonald’s, Arby’s, John Deere, Cracker Barrel, Reader’s Digest, Kiehl's, Energizer Batteries, Kellogg’s, Maytag, Hillshire Farms, Gallo, Exxon, Procter & Gamble, World Food Prize, Old Spice, Wood Magazine, Baker Book House, Group Publishing, University of Washington, Iowa State University, Wartburg College, Iowa Air National Guard, Shell Oil

    Professional Philosophy

    "I believe exceptional design exists at the intersection of strategy, clarity, and human connection. Great design builds trust by making complex information understandable, memorable, and meaningful."

  • Capabilities

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    My Image

    Prolific in
    Photoshop • Illustrator • InDesign • Dream Weaver • HTML5 • Powerpoint • Keynote • Mac OS X

    My Image

    Creative ideas, backed with solid approaches, proven talent and years of experience.
    Fresh design served daily.

    My Image

    Collaborative management skills contributing to the success of the team. Empowering staff to use and build upon their given strengths.

    My Image

    Custom Responsive Websites • Apps • Animated Web Banner Ads • iPad Point of Purchase Displays • SEO • Databases

    My Image

    Logos • Magazines • Posters • Brochures • Packaging • Custom Websites • eNewsletters • email Blasts • Outdoor Advertising • Banner Ads • Direct Mail

    My Image

    Hand rendered illustration to vector art, print production to digital files, interactive maps to car wraps, animated ads to packaging design.

  • Partial Client List

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  • References

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    I had the absolute pleasure of working alongside Clint at Tractor Zoom, where his talent and vision completely transformed our brand. Clint doesn’t just create designs — he crafts experiences that resonate deeply with the intended audience. His work took a scrappy, startup identity and elevated it into a trusted, industry-leading brand that our clients couldn’t stop talking about.

    Clint’s approach to branding and design is nothing short of extraordinary. He goes beyond the surface, considering not just how something looks but how it will impact and engage its audience. Thanks to his efforts, our brand became more than just a set of colors and logos — it became a tangible presence, something that clients mentioned at events and during meetings.

    What sets Clint apart is his relentless dedication to his craft. He’s not just a designer; he’s a creative strategist who thrives on solving problems and elevating ideas. Whether working from a well-crafted brief or proactively bringing fresh concepts to the table, Clint consistently raises the bar. His ability to marry design and strategy has left a lasting impact not just on the brand, but on everyone who had the opportunity to collaborate with him.

    Any company would be incredibly fortunate to have Clint on their team — not just as a steward of their brand, but as someone who can genuinely transform the way their audience perceives them. If you’re looking for someone to take your brand to the next level, Clint is the person you need. Tina Kendall, VP Marketing, Tractor Zoom
    I've had the pleasure of working closely with Clint during his time as Brand Design Lead at Tractor Zoom, and I've been continually impressed by his ability to blend creative concepts and a deep understanding of human connection into an increasingly digital world. He has a remarkable talent for pushing the boundaries of design across platforms. He not only introduces innovative ideas and clever marketing strategies, but also ensures that every project, regardless of medium, channel, or scale, meets the highest standards of quality and delivers on the goals. Clint listens carefully and cares deeply, and it shows in his work. I highly recommend him for any opportunity he pursues. Megan Schilling, Content Manager, Tractor Zoom
    Clint is a skilled designer and highly talented illustrator. He is a master at Photoshop. No matter how challenging the idea, Clint will use his skill-set to find a way to bring it to life.

    Clint has a strong work ethic and will do whatever it takes to meet a deadline. I would confidently recommend him. Bridget Proctor, VP of Creative, Flynn Wright
    Clint is honestly the nicest guy I know. His knowledge of the creative business is vast and he knows just how to make the art work. If you ever need a visual expression answered, Clint will bring it to life. He is truly a Visual Brand Builder. Scott Hull, Visual Ambassador/CEO, Scott Hull Assoc.

Why I Believe I'm Ready to Lead at Wellmark

My Image
A Hands-On Design Leader
I don't lead from the sidelines. Throughout my career, I've remained actively involved in the creative process, from concept development and design execution to production and final delivery. I enjoy creating great work just as much as helping others create it.
A Steward of Strong Brands
From leading company-wide rebranding initiatives to developing brand standards and visual identity systems, I've spent my career protecting and strengthening brands through consistency, thoughtful evolution, and attention to detail.
Experienced Across Every Communication Channel
My background spans digital marketing, websites, social media, publications, packaging, environmental graphics, photography, video, animation, and print production. That breadth allows me to create cohesive brand experiences wherever audiences engage.
A Collaborative Creative Partner
Successful design begins with listening. I enjoy working alongside marketing teams, leadership, writers, developers, photographers, and stakeholders to translate business goals into clear, compelling visual communication.
A Mentor Who Helps Others Succeed
As Marketing Art Director at Mittera Creative and Tech, I lead and mentor a team of seven designers. I believe strong creative teams are built through trust, constructive feedback, shared learning, and a commitment to helping others grow professionally.
A Passion for Clarity and Craftsmanship
Healthcare communication demands precision. Every layout, illustration, photograph, and typographic decision should make information easier to understand while reinforcing trust. I believe thoughtful design isn't about decoration - it's about helping people feel informed and confident.
Innovation Grounded in Good Judgment
 I've embraced every major evolution in design technology throughout my career, including today's generative AI tools. I see AI as a way to improve ideation, efficiency, and creative exploration while maintaining human judgment, responsible brand stewardship, accessibility, and exceptional quality.
Thirty Years of Solving Communication Challenges
More than three decades of agency, corporate, and in-house experience have taught me that every project begins with understanding people. Whether building a brand, mentoring designers, or simplifying complex information, my goal has always been the same: create thoughtful design that builds confidence, earns trust, and delivers meaningful results.

Design Leadership Statement

I believe exceptional design exists at the intersection of strategy, clarity, and human connection. My role as a creative leader is to build trust through thoughtful communication, empower creative designers through collaboration and mentorship, and create visual experiences that help organizations connect meaningfully with the people they serve.

Clint Hansen

Selected Works

Clint Hansen • 14301 Plum Drive, Urbandale, IA 50323 • 515.380.4737

© 2026 Clint Hansen